Digital systems architecture studio for AI automation, web infrastructure, and growth systems
Build digital infrastructure. Not dependency.
We design and build digital systems, including headless infrastructure, AI automation, and growth engineering, for operators who need scalable results that compound over time.
In plain terms: we build websites, automation pipelines, analytics systems, and content infrastructure engineered to run without constant developer support or manual maintenance.
Response time: 24–48 hours. Strategic architecture discussions only.
Read a case study →Trusted by operators and teams
Clients who trust OJC Labs.
Systems that produce measurable outcomes, not just reports.
Shopify & WooCommerce
E-commerce storefronts and product systems
Custom checkout logic and conversion flows
Next.js & Headless CMS
High-performance websites and routing systems
Multilingual architecture and SEO control
WordPress
Editorial systems and content management
Headless builds and publishing workflows
HubSpot & CRM stacks
Lead routing and lifecycle automation
CRM integration and attribution tracking
GA4 & Search Console
Event tracking and analytics setup
SEO monitoring and reporting systems
n8n & automation layers
Workflow automation and data enrichment
Content pipelines and operational systems
50+ production systems shipped across commerce, publishing, growth, and operations.
Measured results
Systems that produce measurable outcomes, not just reports.
Every number below comes from production digital systems built for real operators across e-commerce, SaaS, media, professional services, and logistics.
Sub-2sPage load times on production builds
80–95%Reduction in manual processing via automation
90%+Attribution tracking reliability, first click to deal
5–10xContent output with the same headcount
40–200%Organic traffic increase from infrastructure fixes
Systems
Systems over one-off services.
Build infrastructure-first digital systems. Remove manual bottlenecks. Make decisions using clean, reliable data.
Infrastructure
Infrastructure Systems.
Slow websites and outdated CMS setups block content and hurt SEO. We build high-performance headless websites and digital infrastructure that improve page speed, search rankings, and publishing workflows.
Explore systemAutomation
AI Automation Systems.
Manual processes slow down operations and limit scale. We build AI automation systems and n8n workflows that automate business processes, reduce manual work, and improve operational efficiency.
Explore systemGrowth
Growth Engineering.
Broken tracking makes it impossible to understand what drives revenue. We build conversion tracking systems and marketing attribution setups that connect first click, lead generation, and closed deals.
Explore systemContent
Content Operating Systems.
Content production is slow, inconsistent, and hard to scale. We build content automation systems that handle SEO, publishing, and multi-platform distribution without increasing team size.
Explore systemR&D
Experimental Builds.
Most ideas never make it to production. We build and test working prototypes in 2–4 weeks to validate automation, infrastructure, and system feasibility before full deployment.
Explore systemArchitecture
How these systems connect.
Each layer compounds on the one before. Infrastructure makes automation reliable. Automation makes growth measurable. Growth systems make content performance compound.
Layer 01
Infrastructure
Headless CMS, routing, performance, schema
Layer 02
Automation
AI agents, n8n pipelines, CRM routing, publishing
Layer 03
Growth
Attribution, ads, funnel engineering, reporting
Layer 04
Content
Pipelines, repurposing, distribution, SEO
Process
Strategy first. Execution second.
We do not ship until the constraint is isolated, the architecture is defined, and the measurement system is in place.
Step 01
Audit constraints.
We map the system, not just the campaign, to identify structural friction before writing a line of code.
Step 02
Design architecture.
We define routing, data models, automation logic, and measurement systems, then build in small deployable slices.
Step 03
Deploy and measure.
Validate using events, not opinions. Instrument, launch, iterate on real signal.
Philosophy
Build digital systems that hold under load.
Four operating principles that govern every engagement.
Principle
Infrastructure over execution.
Design digital architecture that keeps shipping speed high as complexity grows.
Principle
Automation over manual work.
Automate repetitive flows so operators spend time on high-impact decisions.
Principle
Connected systems over silos.
Connect tools with clear data flows, strong data contracts, and deterministic workflows.
Principle
Performance over aesthetics.
Ship fast pages, clear measurement, and conversion-focused interaction models.
Technology
Tools and platforms we deploy in production.
Every platform below is configured with routing logic, tracking integrity, and governance that holds under scale.
Next.jsAstroTypeScriptTailwind CSSWordPress HeadlessStrapiSupabaseDockern8nVertex AIGPTClaude APIMeta AdsGoogle AdsGA4GTMShopifyWooCommerceTelegramWhatsApp Business
Case studies
Technical depth. Measured business impact.
Three problems. Three systems built to fix them. Real constraints, real architecture, real numbers.
PMJ — Website, Social Media & Operational Workflows
PMJ is an industrial manufacturing and steel distribution company operating in Tunisia. At the time, the business had limited digital infrastructure, weak online visibility, and no structured system for handling content, leads, or day-to-day digital operations.
We built a standard website, developed the company’s social media presence, and ran Facebook Ads to support visibility and customer acquisition. Inside the business, we also created coded workflows to make internal operations easier to manage and less dependent on manual follow-up.
40%
Campaign conversion rate at peak performance. The business gained a stronger digital presence, faster internal handling, and a more structured foundation for growth.
SOJEFI — Website, Facebook Ads & Internal Operations Support
SOJEFI operates in steel distribution and B2B sales, where visibility, speed, and consistent follow-up directly affect revenue. The company needed a clearer digital presence and better internal support for handling recurring operational tasks.
We built a standard website, supported social media activity, and ran Facebook Ads to improve reach and lead generation. We also introduced coded internal workflows to support company operations and reduce repetitive manual handling where possible.
5×
Higher lead handling capacity through better internal structure and digital support. Response flow improved, manual friction dropped, and the business could operate more consistently.
MIC — Headless Website & SEO Infrastructure
MIC is a consulting firm operating in multilingual and high-trust environments where clarity, credibility, and search visibility matter. The website needed stronger structure, better performance, and a setup that could support growth without turning every update into a technical problem.
We rebuilt the platform using a headless Next.js architecture with a decoupled CMS approach. Routing, multilingual structure, technical SEO foundations, and performance were redesigned from the ground up to create a faster, cleaner, more scalable publishing system.
1.8s
Load time after rebuild. SEO foundations became significantly stronger, multilingual publishing became more reliable, and the platform was ready to scale without the usual WordPress bottlenecks.
What does OJC Labs actually build?
We build digital systems, including headless infrastructure, AI automation pipelines, growth engineering frameworks, and content operating systems. Each system is designed to reduce manual work and compound over time.
Who is OJC Labs for?
OJC Labs is built for founders and operators at businesses with 3–50 employees who need scalable systems, not one-off campaigns. If your growth depends on one high-performing person, you have dependency, not infrastructure. We fix that.
How long does an engagement take?
Typically 4–10 weeks depending on the system. Infrastructure builds run 4–8 weeks. AI automation systems run 4–10 weeks. Growth and content systems run 6–12 weeks. We build in deployable slices so you see working output early.
What is a systems approach to marketing?
Marketing is now software-shaped. Attribution models, routing logic, content indexing, automation pipelines, and event architecture are structural components, not creative preferences. A systems approach means engineering these as infrastructure instead of assembling disconnected tactics.
How much does it cost?
We do not publish fixed prices because scope defines cost. Diagnostics and focused builds start in the low thousands. Full system builds typically range from five figures into the low six figures depending on scope and integration complexity. We define the full cost before writing a single line of code. No hourly billing, no surprise invoices.
Do you offer ongoing support after launch?
Every build ends with full documentation, a runbook, and a handoff session. The systems we build are designed to run independently after launch. We do not offer retainers. If you need ongoing hand-holding six months after launch, something was built wrong.
Next step
If your website is slow, your workflows are manual, or your tracking is unreliable, we design systems that fix it.
That usually means a headless website, an AI automation system, a conversion tracking system or a content automation system.
Response time: 24–48 hours. No sales process. Strategic architecture discussions only.